Napa de Oro
We were given the opportunity to design Napa de Oro's identity and packaging for its bottling line-up.
wine, napa, valley, packaging, design, logo, brand.
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Napa de Oro

About This Project

Abe Marrapao approached us through an amazing friend of ours, Rudy Zuidema, winemaker legend of Napa Valley. Under Rudy’s winemaking, Napa de Oro needed a name, a brand, an entire line of wines already in production, and a fully working shopify website to sell them. The task was daunting, but an incredible experience of diving into the Filipino culture.

The design direction is a blend that draws on the character of Napa wine country in combination with Filipino culture, in a considered visual language. The identity and supporting elements work together to create a recognizable expression of the brand, with flexibility across packaging and collateral.

The goal is not simply to look the part, but to create an identity that feels connected to its origins.

In the end, we achieved a brand that truly speaks of its status amongst the great wines of Napa Valley: Liquid Gold.

 

Visit: Napa de Oro

Category
Branding, Collateral, Illustration, Logo, Packaging
Tags
art, cabernet, chardonnay, design, gold, oaklandish, packaging, product, reserve, rosé, wine, zuidema