Amy Domangue and her sister decided to open their coffee shop in New Orleans and reached out to us for some branding and packaging work. Café Bon Ami needed an identity that could express the character of the historic districts of NOLA while creating a recognizable foundation across its brand touchpoints.
The creative direction brings together typography, visual character, and supporting brand elements to establish a cohesive identity that feels considered without losing its warmth. The system extends beyond the logo, giving the business a consistent visual language for communicating with customers.
What a treat it was to design a second asset to their brand, their very own “Fleur”, used on their new “Geaux cup”.